As the pioneering product designer at Verneek, I aim to craft an intuitive and captivating AI-powered conversational interface that revolutionizes the shopping experience. Our product empowers users by expanding their knowledge and filtering information beyond traditional websites, enabling better decision-making and effortless access to the correct items and information.
An innovative tool empowers businesses to seamlessly integrate our AI plugin with just a few lines of code.
A user-facing AI-driven interface assists users in making swift shopping decisions through natural speech or typing, ushering in a new era of effortless shopping.
A comprehensive design system. This initiative revolutionized 80% of the traditional typing-based interface, fostering more engaging interactions with AI across various platforms.
End-to End UI/UX Ownership
I own the entire UI/UX design process and collaborate closely with product managers and developers. Together, we tackle complex, ambiguous problem statements, translating them from initial concepts and wireframes into high-fidelity prototypes and seamless implementation.
Product Use Case Study: Quin Shopping AI for Sprouts
A significant portion of shoppers are voicing their need for assistance during the shopping process. Data indicates that 67% of customers encounter difficulty locating items due to various constraints. Additionally, 89% of shoppers are expressing a strong desire for a shopping experience that is both easier and more efficient. Furthermore, 45% of shoppers are actively seeking healthier and better-for-you options. However, these aspirations are often hampered by several persistent challenges.
Complex Food Labels
Unfamiliar Ingredients
Constantly Changing Store Layouts
We conducted interviews with 11 individuals who encountered challenges while grocery shopping. Here are some of the insights we gathered from their experiences:
“Managing my gluten allergy made grocery shopping a real struggle for me. Even though some products are labeled gluten-free, you can't always trust them. It takes a closer look and careful consideration.”
“I often wish I could simply ask a question like, 'Which snacks are anti-inflammatory and gluten-free?' and receive a reliable answer. It would make my shopping experience much easier and help me make healthier choices.”
“Dealing with Lyme disease has turned me into an ingredient expert. I've had to educate myself about ingredients to monitor my diet closely. I must track what I consume and how it affects my body.”
Persona
People who live with health constraints and need to check ingredients or nutritions while shopping.
"Usually I will do a lot of research before shopping. I spent many time to learn how to read the nutrition label, and these knowledge are based on experience as well."
People who are looking for items in the store.
"Looking for items can be hard in the store, espencially when I am in hurry."
User flow
high-fi prototype and launch
In Store Setting
